{"id":23735,"date":"2025-11-25T11:08:22","date_gmt":"2025-11-25T10:08:22","guid":{"rendered":"https:\/\/lindemannlaw.ch\/?post_type=team&#038;p=23735"},"modified":"2026-03-04T12:01:13","modified_gmt":"2026-03-04T11:01:13","slug":"robert-fritze-marketing-communication-brand","status":"publish","type":"team","link":"https:\/\/lindemannlaw.ch\/zh-hans\/team\/robert-fritze-marketing-communication-brand\/","title":{"rendered":"Robert Fritze, MA"},"content":{"rendered":"<p>Robert Fritze drives Marketing, Branding and Communications at LINDEMANNLAW.<br \/>\nRobert has spent over 16 years building, leading, and scaling design and innovation teams. Often with commercial power of attorney.<\/p>\n<p>Across leading consulting firms and full-service agencies, he has delivered more than 100 successful projects for his clients. Cross-industry. For Fortune 500 companies, start-ups, and scale-ups. B2B and B2C. Including luxury brands such as Louis Vuitton, Jelmoli, KaDeWe and many more.<\/p>\n<p>He has led digital and service strategies, developed products and services end-to-end, and drove growth through targeted marketing initiatives. He also guided organizations through complex transformation and change programs. From employee enablement to process, tool, and system optimization, all the way to strengthening customer centricity and corporate culture.<\/p>\n<p>In parallel, he spent many years as a lecturer in Strategic Design Thinking, Customer Centricity, and Digital Product &amp; Service Innovation;<span class=\"Apple-converted-space\">\u00a0<\/span>he currently teaches Customer Psychology and Behavior at HWZ Zurich. He holds a Master of Design from HS Anhalt at the Bauhaus Dessau.<\/p>\n<p>Robert is fluent in German and English.<\/p>\n","protected":false},"featured_media":23765,"parent":0,"menu_order":0,"template":"","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}}},"tags":[],"related_contact":[],"expertise":[],"webparts":[],"class_list":["post-23735","team","type-team","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Robert Fritze, MA | Lindemann Law<\/title>\n<meta name=\"description\" content=\"Robert Fritze has spent over 16 years building, leading, and scaling design and innovation teams. Often with commercial power of attorney.Across leading consulting firms and full-service agencies, he has delivered more than 100 successful projects for his clients. Cross-industry. For Fortune 500 companies, start-ups, and scale-ups. B2B and B2C. Including luxury brands such as Louis Vuitton, Jelmoli, KaDeWe and many more.He has led digital and service strategies, developed products and services end-to-end, and drove growth through targeted marketing initiatives. He also guided organizations through complex transformation and change programs. From employee enablement to process, tool, and system optimization, all the way to strengthening customer centricity and corporate culture.In parallel, he spent many years as a lecturer in Strategic Design Thinking, Customer Centricity, and Digital Product &amp; Service Innovation;\u00a0he currently teaches Customer Psychology and Behavior at HWZ Zurich. He holds a Master of Design from HS Anhalt at the Bauhaus Dessau. 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Including luxury brands such as Louis Vuitton, Jelmoli, KaDeWe and many more.He has led digital and service strategies, developed products and services end-to-end, and drove growth through targeted marketing initiatives. He also guided organizations through complex transformation and change programs. From employee enablement to process, tool, and system optimization, all the way to strengthening customer centricity and corporate culture.In parallel, he spent many years as a lecturer in Strategic Design Thinking, Customer Centricity, and Digital Product &amp; Service Innovation;\u00a0he currently teaches Customer Psychology and Behavior at HWZ Zurich. He holds a Master of Design from HS Anhalt at the Bauhaus Dessau. 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